Traffic information signs give the wrong message, say local business group

One of the signs the group is concerned about, on Edinburgh Way

A new group formed to highlight Rochdale’s pride and productivity has raised concerns about the traffic information signs at the gateways to the borough.

Rochdale, Rochdale, Rochdale (RRR), say signs on the approach to the town, warning visitors to lock up all windows and doors are negative signs for incoming visitors.

The founder of RRR, John Byrne, said: “Owning a local high quality taxi firm we collect many clients from MIA, they are mostly here to do business/buy products from the fantastic array of successful businesses within the Borough.

“It’s really galling when I’ve spent 30 minutes highlighting Rochdale Borough’s pride and productivity as a positive force - and then the sign hits like a hammer.”

Group member, Stuart Sawle, added: “The traffic information signs at the gateways to our borough don't give traffic information but warn visitors that Rochdale is a high-crime area and warn them to keep things well locked up. A good image? I don't think so.”

A spokesman for Rochdale Borough Council's Impact Partnership said: "The signs were used for a recent police initiative, aimed at reminding people of the importance of securing their home and vehicle. We understand that the signs can now be removed and will be arranging this shortly."

Jackie Bell, crime reduction advisor for Greater Manchester Police’s Rochdale Division said the signs were put up to remind people to lock up as part of Operation Ulysses.