New look for Leonard Cheshire organisation

Councillor Jean Ashworth, Laura Keita, Paul Rowen and Trish Ward

Rochdale MP Paul Rowen, Lib Dem spokesman on disability issues,  Councillor Jean Ashworth Chairwoman of  Pennines Township, Laura Keita Service Manager at Honresfeld,  Littleborough  and Regional Director Trish Ward attended the re-launch of Leonard Cheshire's new name and logo.

The new look is to reach out and raise awareness about disability issues, to help people recognise the way they think and act towards disability and to raise Leonard Cheshire's profile by showing these achievements to the public.

The new logo is said to put the emphasis squarely on ability being “solid and reliable” and is intended to reflect the organisation's heritage - working with around 20,000 disabled people a year through over 150 services, that span a wide range of activity including: care at home, residential homes, education, training and employment projects, independent and supported living units, day services, recreational mentoring and befriending services.
 
Leonard Cheshire Founder offered a home at Le Court Hampshire to Arthur Dykes who was dying of cancer in 1948, this was to become the first residential service for disabled people and is near to its 60th Anniversary. One of his famous quotes was: "We should all be working together, helping each other, strengthening each other."
 
The Littleborough Home Honresfeld has 28 beds and cares for a wide range of residents it employs over 60 staff as well as volunteers – “more volunteers are always welcome”. It is set in its own large beautiful grounds with lovely moorland views. A spokeswoman said: “All residents are valued and treated as they deserve to be, respectfully and individually and the emphasis is on each person’s ability.”