Zen appoints new MD for retail division

Georgina Lord

Rochdale-based Zen Internet, the UK’s largest independently owned telecommunications and technology service provider, has appointed Georgina Lord as the new Managing Director of its retail division.

Lord, who previously spent a decade at Virgin Media Business, and joins from her role as Director of Sales, Marketing & Operations at Intercity Technology, will be responsible for leading the company’s largest division which has an annual turnover of £37m.

Under the leadership of CEO Paul Stobart, Zen is making strides as a challenger brand to the “big four” telecoms providers. Earlier this year, hitting out directly at the big players’ notorious practice of mid- and end-of-contract price hikes, Zen introduced an industry-first lifetime price guarantee.

Lord will continue in this vein delivering industry-leading broadband propositions to market. She is tasked with growing Zen’s existing residential and small business customer base exponentially while continuing to deliver the exceptional customer service and reliability Zen is known for.

“Georgina joins Zen with a wealth of industry knowledge and experience, and we are delighted to have her on board as our MD of Retail,” said Paul Stobart, CEO of Zen Internet.

“We have big ambitions and believe that with Georgina’s leadership style backed by our robust business strategy and investment plans that we have the catalysts in place to really accelerate our plans and deliver a service wrap that is unique in our industry – putting our customer at the heart of everything we do.

“We’ve no doubt Georgina will fit right in with our people-first culture here at Zen and look forward to taking on the big players in our industry as we move towards 2020 and beyond.”

Commenting on her new challenge, Georgina added: “Since joining Zen I have been both amazed and delighted by the opportunity that lies ahead; having the ambition to challenge the 'big four' is incredibly exciting and I know that the skills and experience I hold will only complement the existing team in achieving this goal.

“We have some incredible people, a truly amazing offering and our customers just love us; all of which can power us into the next phase of our journey.

“Zen has a truly exciting future and I am delighted to be part of it.”