Singer James King visits St Luke’s Primary School

James King with pupils at St Luke’s Primary School

Singer James King paid a visit to St Luke’s CE Primary School in Heywood on Monday (23 March) to perform for the students and to take part in a question and answer session.

James is the official spokesman for Eco Schools and Keep Britain Tidy and is due to release his debut single ‘Breathe’ on Monday 30 March.

Speaking about his visit to the school, James said: “I was overwhelmed with the response at St Luke’s school – especially when everyone in assembly sang my single ‘Breathe’. My message on Campaign Breathe is getting out there. I hope they had as much fun as I did.”

James’ moving adaptation of the song is a firm comment on our environment and the importance of sustainability. This is the lead up to Earth Hour, where James has started a national initiative - to generate change as our ability to breathe is being threatened.

‘Breathe’, was written by Luc Floreani, after he heard about the devastating situation and statistics of the Amazon rainforest. The track, has already become the theme song for Keep Britain Tidy, Eco Schools and the Princes Trust Rainforest Project.

‘Breathe’ has made an impact in Australia and Russia where James also visited Eco Schools and an orphanage. He also did a ten date tour in Russia and played in front of an audience of 28,000 people.

The young singer's emphasis on music as a source of education is a theme he continues to focus on as he begins work on his new EP, due for release later this year.